BAG TRANSFORMATION


    BRACCIALINI T-REX

    According to the analysts from the American magazine Accessories and the marketing research group NPD, the bags and leather goods segment today is the classic example of how market supply fails to listen to the consumers’ demand. One would think that tourist boom and customers’ growing desire to get emotional response from shopping would push the sector to look for new unexpected solutions, but retailers still offer clients traditional models. However, we are witnessing slight changes in the segment. NPD Group presents their Accessories Census report, where they talk about those changes and about the most notable trends in bags and leather goods retail in 2017-2018.


    Russian version

    DYAN